Camelot "The Big Win / Bag of Smiles"

Camelot "The Big Win / Bag of Smiles"

Title "The Big Win / Bag of Smiles"
Agency Abbott Mead Vickers BBDO
City London
Advertiser Camelot Group
Brand Name Camelot
Product Name Lottery
Business Sector Lottery & Gambling
Date of First Publication 3/1/2006
Market United Kingdom
Country of Production United Kingdom
Language English
Awards: Cannes Lions - International Advertising Festival, 2006 (Bronze Lion ) for Entertainment & Leisure
Awards: British Television Craft Awards, 2006 (Winner) for Best Computer Animation
Awards: British Television Craft Awards, 2006 (Shortlist) for Best Use of Recorded Music
Awards: Kinsale Sharks Awards Advertising Festival, 2006 (Bronze) for International TV: Corporate Image
Awards: The APA Show / APA 50, 2006
Awards: Epica, 2006 (Winner) for Recreation & Leisure
Awards: Eurobest, 2006 (Eurobest Gold) for Entertainment & Leisure
Awards: Midsummer Awards, 2006 (Gold) for Leisure & Media
Awards: British Television Advertising Awards (BTAA), 2007 (Silver) for Corporate
Awards: British Television Advertising Awards (BTAA), 2006 (Bronze) for Best 60 second TV Commercial
Awards: Advertising Creative Circle Awards, 2007 (Gold) for Best Use of Music
Awards: Advertising Creative Circle Awards, 2007 (Gold) for Best Use of Animation
Awards: Advertising Creative Circle Awards, 2007 (Bronze) for Best TV Commercial
Awards: CLIO Awards, 2007 (Gold) for Animation
Awards: CLIO Awards, 2007 (Silver) for Direction
Awards: CLIO Awards, 2007 (Gold) for Animation
Executive Creative Director Pietro Maestri
Creative Director Paul Brazier
Associate Creative Director Alberto Citterio
Art Director Stefano Fantini, Graham Storey
Copywriter Phil Cockrell, Giovanni Salvaggio
Director Gaetano Vaudo
Producer Moviefarm