Wacoal "Wing" sexy Lingerie
2008年6月30日 星期一
Sony "Bravia'" Cannes Lions Awards 4 years...
Sony "Bravia, Play-Doh"_Cannes Lions, 2008 (Gold Lion)
Title "Play-Doh (90 sec)"
Agency Fallon London Ltd.
City London
Production Company: Gorgeous Enterprises
Advertiser Sony
Brand Name Sony
Product Name Bravia
Business Sector TV, Hi-Fi, Video, Personal Stereo & Accessories
Date of First Publication 10/5/2007
Country of Production United Kingdom
Language English
Type Television
Length 90 seconds
Tagline like no other
Awards: International ANDY Awards, 2008 (Gold) for Consumer Electronic Products
Awards: International ANDY Awards, 2008 (Bronze) for Best Use of Existing Music
Awards: Cannes Lions - International Advertising Festival, 2008 (Gold Lion)
Creative Director Juan Cabral
Art Director Chris Willingham, Mark Sinnock
Copywriter Chris Willingham, Mark Sinnock
Director Frank Budgen
Agency Producer Nicky Barnes
Sony "Bravia, Colours like no other"_ Cannes Lions, 2007 (Gold Lion)
Sony "Bravia, Colours like no other"_Cannes Lions, 2006 (Gold Lion)
SONY "BRAVIA, 金字塔篇"_Cannes Lions, 2005 (Gold Lion)
2008年6月29日 星期日
Honda "ASIMO" 機器人統治地球的時間不遠了 ...
Honda "ASIMO", The Power of Dreams
Honda "ASIMO, Detroit Symphony Orchestra"
【HONDA ASIMO vs.馬友友,底特律交響樂團同台演出】
ASIMO或許大家並不陌生這款由HONDA開發的人形機器人經過多年的改良可以行走 ... 看到最後一個仰角拍攝ASIMO的畫面、以及會自己充電,似乎機器人統治地球的時間不遠了 ...
堪稱HONDA全球親善大使的ASIMO,居然玩起指揮棒,要國際一流華裔大提琴家馬友友聽他的話,沒錯!在2008年5月13日ASIMO和馬友友於美國底特律同台演出。
已經進化到第二代的ASIMO,除了能小跑步、接待與端茶水外,現在又多了一項技能,那就是拿著指揮棒統領整個底特律交響樂團DSO(Detroit Symphony Orchestra),並和國際一流大提琴家馬友友同台演出,沒錯!這千萬別懷疑,ASIMO真的有這般能耐。
在5月13日於美國底特律針對年輕人所舉辦的演奏會,不僅請出世界知名的底特律交響樂團,大提琴家馬友友也進行演出,但最特別的是HONDA最知名的巨星ASIMO將擔任演奏會指揮,和馬友友、底特律交響樂團共譜「Impossible Dream」,而這可是機器人首度登上音樂藝術殿堂,更是全球車廠的首創。
而ASIMO之所以能擔任指揮,主要是美國HONDA在2008年1月起贊助底特律交響樂團長達五年,除了培養新世代音樂人才,提升品牌形象,更重要的是ASIMO必須擔任演出夥伴,藉由這個小傢伙來吸引年輕人,將HONDA品牌深植到下一代。
Che Men's Magazine & Publiciteit
Merchandising idea for Ché Men's Magazine cross-media campaign, a real duvet and two pillow covers.
Agency: Duval Guillaume, Antwerp, Belgium
Creative Director: Geoffrey Hantson, Dirk Domen
Art director: Gilles de Boncourt
Copywriter: Eric Becker
Keep on dreaming of a better world.
Ché Men's Magazine
Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Directors: Geoffrey Hantson, Dirk Domen
Art Directors: Manuel Ostyn, Sebastien De Valck, Gilles Deboncourt
Photographers: Evert Thiry, Pierre Pironet, Gregor Colienne
Che Men's Magazine "Skirt"
Let us keep on dreaming of a better world.
Advertising Agency: Duval Guillaume, Antwerp, Belgium
Client contact: Tatjana Vandeplas
Account Director: Patrick Clymans
Creative Directors: Geoffrey Hantson, Dirk Domen
Art Director: Sebastien De Valck
Copywriter: Kristof Snels
Photographer: Evert Thiry
Retouching: Cyan
Che "Publiciteit"
2008年6月28日 星期六
Kenzo Flower Perfume
Kenzo Flower Perfume
KENZO是由高田賢三在法國創立的品牌,結合了東方文化的沉穩意境、拉丁民族的熱情活潑,大膽創新的融合了繽紛色彩與花朵,創造出活潑明亮、優雅獨特的作品。KENZO自1970年起開始在時尚界展露頭角,並於1993年加入LVMH集團,自此KENZO旗下的服裝、飾品、餐具以及香水均受到更廣大的歡迎。 高田賢三退休後,由PATRICK GUEDJ接任KENZO PARFUMS的行銷與創意總監。Patrick展現了驚人的工作成果─FLOWERBYKENZO,這支在歐洲第一名的香水,成功的為自己在香水的領域中創造了新的銷售奇蹟。並於2003年6月27日在巴黎塞納河畔Samaritaine百貨公司內,正式開幕KENZO香氛全球旗鑑店-LABULLEKENZO,該名稱的法文原意為『泡沫』。 KENZO的香水融合了亞洲的詩情與禪意,和西方的現代與活力,傳遞出一種溫柔高雅、匠心獨運的魅力。
KENZO 全球官方網站
http://www.kenzo.com/
KENZO 香水官方網站
http://www.kenzoparfums.com/
Nina Ricci "Ruslana Korshunova" Perfumes
Nina Ricci "Ruslana Korshunova" Perfumes
Nina Ricci: http://www.ninaricci.com/
2008年6月27日 星期五
Lancome Perfume "Big Jump"
Lancome Perfume "Big Jump"
Lancome Perfume "Miracle"
Lancome Perfume "Miracle"
Title "Miracle"
Original Title "Miracle"
Agency Air
City Paris
Advertiser Lancôme
Brand Name Miracle
Product Name Perfumes
Business Sector Perfumes
Country of Production France
Language English
Type Television
Length 40 seconds
Actor / Celebrity Uma Thurman
Lanccme Hypnose Perfumes
Lanccme Hypnose Perfumes
Title "Hypnôse"
Original Title "Hypnôse (Film évenementiel)"
Agency Air
City Paris
Advertiser Lancôme
Brand Name Hypnôse
Business Sector Perfumes
Campaign Name Hypnosis launch
Date of First Publication 2005
Market France
Country of Production France
Language French
Type Television
Length 120 seconds
Lancome Perfumes "Attraction"
Lancome Perfumes "Attraction"
Title "Attraction"
Advertiser Lancôme
Brand Name Lancome
Product Name Attraction for Women
Business Sector Fragrances, Perfumes & Toilet Waters
Market United States
Country of Production United States
Language English
Type Television & Cinema
Length 30 seconds
Lancome Perfumes "Love is a treasure"
Lancome Perfumes "Love is a treasure"
Title "Love is a treasure"
Original Title "Love is a treasure"
Agency Air
City Paris
Advertiser Lancôme
Brand Name Lancôme
Product Name Trésor
Business Sector Perfumes
Market France
Country of Production France
Language English
Type Television
Length 45 seconds
Actor / Celebrity Inès Sastre
Lancome Perfumes "Rendez-Vous, L'Amour Est Un Tresor"
Lancome Perfumes "Rendez-Vous, L'Amour Est Un Tresor"
Title "Rendez-Vous"
Agency Air
City Paris
Production Company: Première Heure
Advertiser Lancôme
Brand Name Trésor
Business Sector Perfumes
Date of First Publication 12/2001
Market Africa, America, Asia, Europe, Oceania
Country of Production France
Language English
Type Television
Length 30 seconds
Tagline L'Amour Est Un Trésor
Original Tagline L'Amour Est Un Trésor
Creative Director Tho Van Tran
Director Alister Taylor Young
Production Company Producer Céline Quideau
Account Executive Isabelle Delbart
Music Philippe Briche
Actor / Celebrity Inès Sastre
Advertising Manager Renaud de Lesquen
HBO "HBO Voyeur"
HBO "HBO Voyeur"
Title "HBO Voyeur"
Agency BBDO New York
City New York
Production Company: RSA Films
Advertiser Home Box Office, Inc.
Brand Name HBO
Product Name hbovoyeur.com
Business Sector TV/Radio Programs & Stations
Campaign Name HBO Voyeur
Country of Production United States
Type Case Study
Length 200 seconds
Awards: D&AD Awards, 2008 (Yellow Pencil) for Integrated/Integrated
Awards: D&AD Awards, 2008 (Yellow Pencil) for Broadcast Innovations/Broadcast Innovations
Awards: The One Show, 2008 (Gold) for Environmental Design
Awards: The One Show, 2008 (Gold) for Branded Content
Awards: The One Show, 2008 (Gold) for Innovation in Advertising & Marketing
Awards: The One Show, 2008 (Gold) for Integrated Branding
Awards: Cannes Lions - International Advertising Festival, 2008 (Grand Prix ) for Best Integrated Promotional Campaign
Awards: Cannes Lions - International Advertising Festival, 2008 (Gold Lion ) for Event and Field Marketing
Art Director David Carter
Creative Team David Carter, Brian DiLorenzo, Mike Smith, Greg Hahn, Bill Bruce, David Lubars (BBDO)
Copywriter Mike Smith, David Carter, Greg Hahn
Director Jake Scott
Producer Fran McGivern, David Mitchell
Account Executive Rob Rawley, Tara DeVeaux, Juliane Sunderland, Jessica Mailloux
Agency Producer Jiffy Iuen, Brian DiLorenzo
2008年6月26日 星期四
Allan Grey Investments "Beautiful, Long-term investment management"
Allan Grey Investments "Beautiful, Long-term investment management"
(這真是最好的投資啊....)
Title "Beautiful"
Agency King James
City Cape Town
Production Company: Velocity Africa, Pioneer Production
Advertiser Allan Grey Investments
Date of First Publication 2008/2/26
Market South Africa
Country of Production South Africa
Language English
Type Television
Length 70 seconds
Tagline Long-term investment management.
Awards Cannes Lions - International Advertising Festival, 2008 (Silver Lion) for Banking & Financial Services, Investments
Executive Creative Director Alistair King
Creative Director Devin Kennedy
Art Director Damian Bonse
Director Keith Rose
Production Company Producer Maio Garofali
Director of Photography Keith Rose
Producer Karen Kloppers
Account Executive Laurel Mader
Agency Producer Caz Friedman
Editor Ricky Boyd
Post Production Deliverance Post Production
Animation Effects Bevil Swartz, Heino
Sound Designer Rob Schroeder
Music Composer Rob Schroeder
這真是最好的投資啊....
NBC "Adopt"
NBC "Adopt"
Title "Adopt"
Original Title "Adoptez"
Agency BETC Euro RSCG
City Paris
Advertiser NBC
Brand Name Sci-Fi
Business Sector TV/Radio Programs & Stations
Campaign Name Adopt (See the campaign)
Date of First Publication 1/21/2008
Market France
Country of Production France
Language English
Type Television
Length 115 seconds
Awards: Cannes Lions - International Advertising Festival, 2008 (Bronze Lion) for Publications & Media
Act on CO2 "Footprint"
Act on CO2 "Footprint"
Title "Footprint"
Agency Abbott Mead Vickers BBDO
City London
Advertiser Central Office of Information
Brand Name DEFRA
Product Name Act on CO2
Business Sector Government & Other Authorities
Market United Kingdom
Country of Production United Kingdom
Language English
Type Television
Length 60 seconds
Tagline Act on CO2
Awards: EACA Care Awards, 2008 (Award) for Government Bodies and Related Organisations
2008年6月25日 星期三
Energizer "Pants, Never let their toys die"
Agency DDB South Africa
City Johannesburg
Advertiser Energizer
Brand Name Energizer
Product Name Lithium Batteries
Business Sector Batteries (Except Car Batteries), Light Bulbs
Campaign Name Never let their toys die
Country of Production South Africa
Language English
Type Print
Tagline Never let their toys die
Awards: Cannes Lions - International Advertising Festival, 2008 (Grand Prix Campaign) for Household: Other
Awards: CLIO Awards, 2008 (Gold) for Household Products
Executive Creative Director Gareth Lessing
Creative Director Julie Maunder
Art Director Julie Maunder, Gareth Lessing
Copywriter Kenneth van Reenen
Account Supervisor Paul Binikos
Photographer Clive Stewart
Advertiser's Supervisor Danielle Moolman
Skoda Fabia "Full of lovely stuff"
Skoda Fabia "Full of lovely stuff"
這輛車子肯定不能開,但是看起來非常好吃....
Description / Synopsis
To launch the Skoda Fabia we made a full size car out of cake to demonstrate how it has lots of design touches with the line "full of lovely stuff"
Title "Cake"
Agency Fallon London Ltd.
City London
Production Company: Gorgeous Enterprises
Advertiser Skoda Auto a.s
Brand Name Skoda
Product Name Fabia
Business Sector Cars
Date of First Publication 5/17/2007
Market United Kingdom
Country of Production United Kingdom
Language English
Tagline Full of lovely stuff
Awards: Eurobest, 2007 (Eurobest Gold) for Cars
Awards: London International Awards - LIA, 2007 (Silver) for Editing
Awards: British Television Craft Awards, 2007 (Winner) for Best Model Making
Awards: British Television Craft Awards, 2007 (Winner) for Best Use of recorded music
Awards: British Television Craft Awards, 2007 (Winner) for Best Crafted Commercial of the YearAwards: Festival de la Publicité de Méribel, 2007 (Cristal) for Europe: Automotive
Awards: Festival de la Publicité de Méribel, 2007 (Cristal) for Europe: Soundtrack
Awards: British Television Advertising Awards (BTAA), 2008 (Gold) for Best 60's TV Com.
Awards: British Television Advertising Awards (BTAA), 2008 (Gold) for European
Awards: Advertising Creative Circle Awards, 2008 (Gold) for Best TV Commercial
Awards: Advertising Creative Circle Awards, 2008 (Gold) for Best Idea in 60 Seconds or Over
Awards: Advertising Creative Circle Awards, 2008 (Gold) for Best Direction
Awards: Advertising Creative Circle Awards, 2008 (Gold) for Best Production Design
Awards: Advertising Creative Circle Awards, 2008 (Gold) for Best Use of Music
Awards: Advertising Creative Circle Awards, 2008 (Silver) for Best Editing
Awards: British Television Advertising Awards (BTAA), 2008 (Gold) for Best 30 Second Commercial
Awards: British Television Advertising Awards (BTAA), 2008 (Gold) for Vehicles
Awards: International ANDY Awards, 2008 (Silver) for Automotive
Awards: D&AD Awards, 2008 (Yellow Pencil) for TV & Cinema Crafts/Practical Special Effects
Awards: CLIO Awards, 2008 (Silver) for Automotive
Awards: Cannes Lions - International Advertising Festival, 2008 (Gold Lion) for Cars
Executive Creative Director Richard Flintham
Art Director John Allison, Chris Bovill
Copywriter Chris Bovill, John Allison
Director Chris Palmer
Producer Rupert Smythe
Agency Producer Nicky Barnes
Account Supervisor Simon Owen
Editor Paul Watts
Post Production The Quarry
Advertiser's Supervisor Mary Newcombe
Buffalo fight lions over baby "【舐犢情深;團結力量大】"
Buffalo fight lions over baby
Buffalo fight lions over baby...
When lions seize a baby buffalo, they spur a safari smack down
【舐犢情深;團結力量大】....
太廣公司「綠景莊園」建案廣告不實罰100萬元
行政院公平交易委員會於本(25)日第868次委員會議決議,太廣股份有限公司(下稱太廣公司)於廣告旗幟、廣告看板及網站,宣稱「綠景莊園 濱湖.溫泉.雙併大別墅」、「濱湖.溫泉.雙併大別墅」、「溫泉.尊爵會館」、「尊爵溫泉會館」、「上億打造千坪雲頂溫泉會館」及「新竹第一座溫泉.濱湖別墅莊園」等,就商品之內容為虛偽不實及引人錯誤之表示,違反公平交易法第21條第1項規定,處新臺幣100萬元之罰鍰,並命其自處分書送達之次日起,應立即停止該違法行為。
公平交易委員會表示,94年7月22日經濟部依溫泉法第3條第2項規定,訂定「溫泉標準」、「溫泉標準檢測注意事項」等規定後,業者對外宣稱提供溫泉設施者,其泉溫、泉質及檢測方法等事項應符合該等規定。但前開標準訂定施行後,太廣公司於廣告上宣稱其興建之「綠景莊園」建案為「濱湖.溫泉.雙併大別墅」、「濱湖.溫泉.雙併大別墅」、「溫泉.尊爵會館」、「尊爵溫泉會館」、「上億打造千坪雲頂溫泉會館」及「新竹第一座溫泉.濱湖別墅莊園」等,然系爭建案所開挖水井,泉溫僅攝氏27度,且未能符合溫泉法第3條所訂之溫泉標準。故太廣公司已預知或可得而知其日後給付之內容,無法與「溫泉法」等法令規範相符,致無從申請取得溫泉水權之登記,是其就商品之內容為虛偽不實及引人錯誤之表示,核已違反公平交易法第21條第1項規定。
公平交易委員會審酌太廣公司違法行為之動機、目的、預期之不當利益;違法行為對交易秩序之危害程度;違法行為危害交易秩序之持續期間;因違法行為所得利益;事業之規模、經營狀況及其市場地位;違法類型曾否經中央主管機關導正或警示;以往違法類型、次數、間隔時間及所受處罰;違法後悛悔實據及配合調查等態度;與其他因素,爰處新臺幣100萬元之罰鍰,並命該公司停止前揭違法行為。
【資料來源:公平交易委員會 2008/06/25】
亞昕公司「亞昕水花園」建案廣告不實罰150萬元
行政院公平交易委員會於本(25)日第868次委員會議決議,有關亞昕開發股份有限公司(下稱亞昕公司)於「亞昕水花園」建案廣告刊登「造型中庭廣場」、「景觀步道」等語,對於商品之內容及用途為虛偽不實及引人錯誤之表示,違反公平交易法第21條第1項規定,除命其立即停止前開違法行為外,並處新臺幣150萬元罰鍰。
公平會表示,預售屋廣告是否虛偽不實或引人錯誤,應以廣告主使用廣告時之客觀狀況(如廣告主提供日後給付能力、法令之規定)予以判斷,預售屋廣告主使用廣告時,明知或可得而知日後給付之內容無法與廣告相符,或雖與廣告相符,卻違反法令之規定,則其廣告即有虛偽不實及引人錯誤。另按建築法第73條第2項規定,建築物應依核定之使用類組使用,其有變更使用類組或有第9條建造行為以外主要構造、防火區劃、防火避難設施、消防設備、停車空間及其他與原核定使用不合之變更者,應申請變更使用執照。本案亞昕公司於系爭預售屋建案廣告刊載「造型中庭廣場」及「景觀步道」等,然案關建案使用執照竣工圖上登載用途為「停車位」區域,另亞昕公司雖於建案現場建築為「造型中庭廣場」及「景觀步道」設施,而與系爭廣告所載內容相符,惟與竣工圖不符,據臺北縣政府表示,案關「停車位」區域,應依原使用執照竣工圖上登載之用途使用之。是以亞昕公司於本案廣告刊載「造型中庭廣場」及「景觀步道」,核屬虛偽不實及引人錯誤之表示,已違反公平交易法第21條第1項規定。
公平會經審酌亞昕公司違法行為之動機、目的及預期之不當利益;違法行為對交易秩序之危害程度;違法行為危害交易秩序之持續期間;因違法行為所得利益;事業之規模、經營狀況及其市場地位;違法類型曾否經中央主管機關導正或警示;以往違法類型、次數、間隔時間及所受處罰;違法後悛悔實據及配合調查等態度;與其他因素,除命其停止前述違法行為外,並處新臺幣150萬元罰鍰。
【資料來源:公平交易委員會 2008/06/25】
2008年6月24日 星期二
LG Phones "Bikini CYON"
LG Phones "Bikini CYON"
"Bikini"..., "Touch"...,"Bikini"..., "Touch"..."Bikini"..., "Touch"...,"Bikini"..., "Touch"...
男女想法果真大不同...
Schweppes Createur de Saveurs 2008
Schweppes Createur de Saveurs 2008
Advertising Agency: FFL Paris (Fred & Farid) France
Executive Creative Director: Fred & Farid
Art Director: Emmanuelle Durand
Account Supervisor: Fred & Farid, Emmanuel Ferry, Nathalie Chopra, Hélène Camus, Sybille De Tavernost
Advertiser's Supervisor: Hugues Pietrini, Stanislas de Parcevaux
TV Producer: Robin Accard
Art Buyer: Camille Guerrier
Production Company: Stink
Directors: Warren du Preez & Nick Thornton-Jones
Music: Emilie Simon
2008年6月23日 星期一
D&G Fall 2008 AD Campaign
Volkswagen Golf TDI, Police " The GTI Meter"
Original Title "Polizei"
Agency DDB Germany Berlin
City Berlin
Advertiser Volkswagen
Brand Name Volkswagen
Product Name Golf GTI
Business Sector Cars
Campaign Name The GTI Meter
Date of First Publication 4/9/2008
Market Germany
Country of Production Germany
Language English
Type Magazine
Awards: Cannes Lions - International Advertising Festival, 2008 (Bronze Lion Campaign) for Cars & Automotive Services
Executive Creative Director Bert Peulecke, Stefan Schulte
Art Director Tim Stübane
Copywriter Birgit van den Valentyn
Account Executive Silke Lagodny
Aids Awareness "GIRL"
Agency TBWA\PARIS
City Boulogne-Billancourt
Advertiser Aides
Brand Name AIDES
Product Name Aids Awareness
Country of Production France
Type Outdoor / Out of Home
Awards: Cannes Lions - International Advertising Festival, 2008 (Bronze Lion Campaign) for Public Health & Safety
Smint Mints "Onion"
Agency DDB Barcelona
City Barcelona
Advertiser Chupa Chups
Brand Name Smint Mints
Country of Production Spain
Type Outdoor / Out of Home
Awards: Cannes Lions - International Advertising Festival, 2008 (Bronze Lion Campaign) for Sweet Foods & Snacks
2008年6月22日 星期日
「竹科人速戰易生女」& Huggies "Day of the Uterus Mother"
【資料來源:The Liberty Time/ U. Daily 2008/06/22】
全台各縣市中,新竹市是唯一女多於男的縣市,原因仍待了解;不過醫界有種說法,認為除了高學歷人口多,較沒有重男輕女觀念外,科技人「速食愛情」較難讓女性達到歡愉,理論上生女的可能性相對提高。
竹市民政處及主計處統計,竹市九十年男女人數,男生多女生近七千人,但差距逐年縮小,今年三月,女生首次超過男生五十人,五月更超過一八八人,戶政人員打趣說,「以後各縣市男生要到新竹市來找老婆囉!」
醫界有趣推論可能與工作壓力大、工時長,一切講究效率,往往男女間只能享受「速食愛情」,較難達到適合生男孩的情境。
一名婦產科主治醫師表示,最新醫學研究顯示,女性在做愛過程中興奮與否,決定陰道環境,會選擇X或Y染色體,也就是說,如果女性較興奮,生男機率較高。
這名醫師還笑說,以前當住院醫師時,每天累得要命,那時他老婆生了頭胎男孩,主任質疑「顯然你沒被操到嘛!再多值兩班」;後來他很想有個女兒,但第二胎又是男孩,不禁埋怨老婆,「妳是在high什麼嘛?」
馬偕紀念醫院新竹分院婦產科主治醫師張幸治表示,這種理論確實有許多研究,但還需進一步證實,不過在顯微鏡下可明顯看出,游得快、活力好的通常是Y染色體,理論上能讓女方更愉快,也較可能生男孩。
Agency Ogilvy & Mather Argentina
City Buenos Aires
Advertiser KCWW
Brand Name Huggies
Country of Production Argentina
Type Television & Cinema
Length 60 seconds
Awards: FIAP - Ibero American Advertising Festival, 2008 (Bronze) for Events and Holidays Promotions
Kenzo Parfums "Flower by Kenzo"
Advertiser Kenzo
Brand Name Kenzo Parfums
Product Name Flower by Kenzo
Business Sector Perfumes
Campaign Name Flower by Kenzo
Country of Production France
Language French
Type Print
Awards: Grand Prix de la Publicité Presse Magazine, 2007 (Winner) for Perfumes
Creative Director Patrick Guedj
Art Director Patrick Guedj
Copywriter Michel Mallard
Photographer Patrick Guedj
2008年6月21日 星期六
Kenzo "The New Fragrance by Kenzo"
Kenzo "The New Fragrance by Kenzo"
Description / Synopsis
In an in-house and zen garden, a young woman flies up towards a poppies carpet which are hanging on the space. Slowly she flies through the flowers carpet, that touch her finely and envelop her with their perfume
Context
A strong concept: flower power in a city : the poppy.
Philosophy/Solution
In an urban and technological universe, the flower is the essential link that fasten us to the nature. The poppy grows where we don't expect it: on concrete, between two cobbles, two buildings. Red flower, perrenial and vulnerable, rich in symbols, it brings to urban world, optimism and poem. It beautifies the cities and give us energy.
Title "Flower by Kenzo"
Original Title "Flower by Kenzo"
Agency Air
City Paris
Production Company: Entropie
Advertiser Kenzo
Brand Name Flower by Kenzo
Product Name Perfumes
Business Sector Perfumes
Date of First Publication 12/2000
Market France, Germany, United Kingdom, Spain
Country of Production France
Language English
Tagline The New Fragrance by Kenzo
Original Tagline Le nouveau parfum de Kenzo
Awards: Epica, 2000 (Winner) for Beauty Products
Awards: Club des Directeurs de Cinéma, 2001 (Silver Toucan)
Creative Director Tho Van Tran
Art Director Adeline Peschard
Copywriter Sophie Woussen
Director Laurent Chanez
Production Company Producer Guillaume De Bary
Agency Producer Catherine Le Maignan, Hélène Gasparini-Crozier
Photographer Philippe Le Sourd
Music Cyrus Gordon
Actor / Celebrity Rachel Kirby
2008年6月20日 星期五
2008年6月19日 星期四
2008年6月18日 星期三
2008年6月17日 星期二
The Seafood International Market and Restaurant "Mermaid"
Advertising Agency: forte identity design, Singapore
Art Director: Albert Lee
Copywriter: Xu Zhiwei
Photographer: Wei Ming, Stardust
Digital Imaging: Chew Peng, Stardust
Published: July 2008
2008年6月16日 星期一
Energizer Wilkinson "Fighting for Kisses"
Energizer Wilkinson "Fighting for Kisses"
Title "Fighting for Kisses"
Agency JWT Paris
City Levallois Perret
Agency 5ème Gauche, Paris
Agency Mediaedge:cia, Paris
Advertiser Energizer
Brand Name Wilkinson
Product Name Quattro Titanium
Campaign Name Fight for Kisses
Market France
Country of Production France
Language French
Type: Case Study
Length 220 seconds
Awards:Cannes Lions - International Advertising Festival, 2008 (Bronze Lion) for Fast Moving Consumer Goods
Awards:Epica, 2007 (Gold)
Awards:Eurobest, 2007 (Eurobest Silver)
Awards:Eurobest, 2007 (Eurobest Silver)
Awards:Festival de la Publicité de Méribel, 2007 (Grand Cristal)
Awards:Publicité de Méribel, 2007 (Cristal)
Awards:Festival de la Publicité de Méribel, 2007
Art Director:Xavier Beauregard
Copywriter:Vincent Pedrocchi
Director:Akama Agency
http://singerhome.blogspot.com/2008/01/wilkinson-fight-for-kisses.html
2008年6月15日 星期日
Levi's 501 "Change"
Levi's 501 "Change"
Title "Change"
Agency Bartle Bogle Hegarty
City New York
Advertiser Levi Strauss & Co.
Brand Name Levi's
Product Name 501
Business Sector Clothing
Country of Production United States
Language English
Type Television
2008年6月14日 星期六
Lagerfeld pour femme "Femme"
Lagerfeld pour femme "Femme"
Title "Femme"
Agency Scholz & Friends London
City London
Advertiser Elizabeth Arden
Brand Name Lagerfeld Business Sector Perfumes
Product Name Lagerfeld pour femme
Market United Kingdom
Country of Production United Kingdom
Language English
Type Television
Length 30 seconds
Lagerfeld pour home "Homme"
Lagerfeld pour home "Homme"
Title "Homme"
Agency Scholz & Friends London
City London
Advertiser Elizabeth Arden
Brand Name Lagerfeld
Product Name Lagerfeld pour homme
Business Sector Perfumes
Market United Kingdom
Country of Production United Kingdom
Language French
Type Television
Length 30 seconds
P&G Lenor "Elegant & Attractive"
P&G Lenor "Elegant & Attractive"
Title "Elegant & Attractive"
Agency Grey Worldwide Warszawa
City Warszawa
Advertiser Procter & Gamble
Brand Name Lenor
Business Sector Cleaning Products, Soaps, Detergents
Country of Production Poland
Language Polish
Type Television
Length 30 seconds
Tagline: The essence of elegance
Chanel Le Rouge "Tell Me"
Chanel Le Rouge "Tell Me"
Title "Tell Me"
Advertiser Chanel
Brand Name Chanel
Product Name Le Rouge
Business Sector Makeup
Market United States
Country of Production United States
Language English
2008年6月13日 星期五
Hugo Boss "Essence de Femme"
Agency Grey London
City London
Advertiser Procter & Gamble
Brand Name Hugo Boss
Product Name Essence de Femme
Business Sector Perfumes
Country of Production United Kingdom
Language English
Type Print
2008年6月12日 星期四
Yves Rocher_Nature "No-one respects a woman's nature more"
Yves Rocher_Nature "No-one respects a woman's nature more"
Title "Nature"
Agency Lowe Stratéus
City Paris
Advertiser Yves Rocher
Brand Name Yves Rocher
Business Sector Cosmetics, Beauty Products & Perfumes
Date of First Publication 2003
Country of Production France
Language French
Type Television
Length 30 seconds
Tagline No-one respects a woman's nature more
Original Tagline On n'a jamais autant respecté la nature des femmes
2008年6月11日 星期三
Chanel Coco Mademoiselle "Natalie"
Chanel Coco Mademoiselle "Natalie"
Title "Natalie"
Advertiser Chanel
Brand Name Chanel
Product Name Coco Mademoiselle
Business Sector Fragrances, Perfumes & Toilet Waters
Market United States
Country of Production United States
Language English
Type Television
Length 30 seconds
Tagline chanel.com
2008年6月10日 星期二
Rosy Lingerie "The Woman With the Rose"
Original Title "La femme à la rose"
Agency Créhalet Pouget Poussielgues
City Paris
Advertiser Sara Lee
Brand Name Dim - Rosy
Business Sector Lingerie, Underwear, Pajamas
Country of Production France
Language French
Type Print
Hanes Innerwear Lingerie "Wedding Night"
Hanes Innerwear Lingerie "Wedding Night"
Title "Wedding Night"
Agency McCann-Erickson
City Mumbai
Production Company: Chrome pictures
Advertiser Sara Lee
Brand Name Hanes
Product Name Innerwear
Date of First Publication 11/29/2004
Market India
Country of Production India
Language English
Awards: Asia Pacific Advertising Festival (AP AdFest), 2005 (Bronze) for Clothing, Footwear, Accessories & Luxury Items
Creative Director Prasoon Joshi
Art Director Manish Bhatt
Copywriter Raghu Bhat
Director Aliya Sharma, Amit Sharma
Absolu Lingerie "DIM Absolu Women"
Absolu Lingerie "DIM Absolu Women"
Title "DIM Absolu Women"
Original Title "DIM Absolu Femmes"
Agency Publicis Conseil
City Paris
Advertiser Sara Lee
Brand Name Dim
Product Name Absolu
Business Sector Lingerie, Underwear, Pajamas
Country of Production France
Language French
Hanes Lingerie "Billboard"
Hanes Lingerie "Billboard"
Title "Billboard"
Agency The Martin Agency
City Richmond
Production Company: Chelsea Pictures
Advertiser Sara Lee
Brand Name Hanes
Business Sector Lingerie, Underwear, Pajamas
Date of First Publication 2002
Market United States
Country of Production United States
Length 30 seconds
Creative Director Mike Hughes
Art Director Pat Wittich
Copywriter Alon Shoval
Director Steve Rogers
Production Company Producer Michael Ritchie
Director of Photography Chris Soos
Editing Company The Whitehouse
Special Effects / VFX Method
Hanes Lingerie "Tonight"
Hanes Lingerie "Tonight"
Title "Tonight"
Agency The Martin Agency
City Richmond
Advertiser Sara Lee
Brand Name Hanes
Business Sector Lingerie, Underwear, Pajamas
Market United States
Country of Production United States
Language English
Type Television
Length 30 seconds
Wonderbra Lingerie "At The Bus Stop"
Wonderbra Lingerie "At The Bus Stop"
Title "At The Bus Stop"
Agency Saatchi & Saatchi
City Dubai
Advertiser Sara Lee
Brand Name Wonderbra
Business Sector Lingerie, Underwear, Pajamas
Country of Production United Arab Emirates
Type Television & Cinema
Awards Dubai Lynx Awards, 2008 (Silver) for Clothing, Footwear & Accessories
2008年6月9日 星期一
Aristoc Slimline System Tights, "Subtitles, For legs.For eyes."
Aristoc Slimline System Tights, "Subtitles, For legs.For eyes."
Title "Subtitles"
Agency Miles Calcraft Briginshaw Duffy
City London
Portfolio Also see this ad in the agency portfolio
Production Company: Gorgeous Enterprises
Advertiser Sara Lee
Brand Name Aristoc
Product Name Slimline System Tights
Business Sector Tights, Socks, Stockings
Country of Production United Kingdom
Language Italian
Type Television
Length 60 seconds
Tagline: For legs. For eyes.
Awards: First Boards Awards, 2001 (Runner Up: Peter Thwaites) for Directors
Awards: CLIO Awards, 2001 (Silver) for Apparel/Fashion
Awards: Cannes Lions - International Advertising Festival, 2001 (Shortlist) for Clothing & Footwear
Awards: The One Show, 2002 (Bronze) for Consumer TV :30 (Campaign)
Creative Director Paul Briginshaw, Malcolm Duffy
Art Director Paul Briginshaw
Copywriter Malcolm Duffy
Director Peter Thwaites
Producer Paul Rothwell
Cameraman John Lynch
Agency Producer Fiona Marks
Editor Sam Sneade
Editing Company Sam Sneade Editing
Music Nino Rota
Sound Designer James Saunders
Hahn's Premium Ale "Gondola, Love the taste"
Hahn's Premium Ale "Gondola, Love the taste"
Title "Gondola"
Agency Clemenger BBDO Sydney
City St. Leonards
Advertiser Lion Nathan Limited
Brand Name Hahn's Premium Ale
Country of Production Australia
Language English
Type Television
Length 30 seconds
Tagline: Love the taste.
"喝酒有礙健康;未成年請勿喝酒"
Crown & Anchor Pub "Legs"
Agency The Merica Agency
City Las Vegas
Advertiser Crown & Anchor Pub
Brand Name Crown & Anchor Pub
Market United States
Country of Production United States
Language English
Type Print
Awards: American Advertising Awards, ADDY, 2003 (Gold ADDY) for Still Photography: Campaign
Creative Team Doug Hentges, Troy O'Brien, Sal Munoz, James Adams, Scott Robertson
Photographer Francis George
Digital Retouch Landmind Studios
Dove "Onslaught"
Dove "Onslaught"
Title "Onslaught"
Agency Ogilvy & Mather
City Toronto
Advertiser Unilever
Brand Name Dove
Date of First Publication 10/11/2007
Country of Production Canada
Language English
Type Television
Length 80 seconds
69
Agency Publicis España
City Madrid
Advertiser La Olla Caliente
Brand Name La Olla Caliente
Product Name Erotic Restaurant
Country of Production Spain
Type Print
Awards: LEAF Lisbon Erotic Advertising Festival, 2002 (Gold FigLeaf) for Food & Drink
Executive Creative Director Toni Fernández-Mañés, Antonio Milanés
Creative Director David R. Vega
Art Director Alex de Antonio
Copywriter Nieves Carranza
2008年6月8日 星期日
Bayer HealthCare "Bra"
Agency Paling Walters Targis
City London
Advertiser Bayer HealthCare LLC
Brand Name Canesten HC
Country of Production United Kingdom
Type Print
Awards: Epica, 2007 (Gold) for Business to Business / Prescription Products
Condomi "Ultra Thin"
The print ad shows in an exaggerated way how very thin Condomi's "Ultra thin" are.
Title "Ultra Thin"
Agency DRAFTFCB Kobza
City Wien
Advertiser Condomi
Brand Name Condomi
Product Name Condoms
Market Austria
Country of Production Austria
Language English
Type Print
Awards: The Golden Drum Awards, 2007 (Golden Drum) for Press
Awards: The Golden Drum Awards, 2007 (Golden Drum Grand Prix) for Outdoor
Awards: Epica, 2007 (Gold) for Health & Beauty / Toiletries & Health Care
Creative Director Patrik Partl
Art Director Andreas Gesierich
Photographer Werner Linsberger
JBS Underwear, "Men don't want to look at naked women"
Agency & Co.
City København K
Advertiser JBS Underwear
Country of Production Denmark
Language English
Type Print
Tagline Men don't want to look at naked women
Awards Epica, 2007 (Gold) for Fashion / Clothing & Fabrics
Creative Director Thomas Hoffmann Art Director Thomas Hoffmann, Martin Storegaar
Pepsi "Boarder, Climber, Surfer"
Business Sector Soft Drinks, Tonics
Market Germany
Country of Production Germany
Language English
Type Outdoor / Out of Home
Awards: Epica, 2007 (Gold) for Food & drink / Non-Alcoholic Drinks
Awards: Epica, 2007 (Epica d'Or) for Outdoor
Awards: Eurobest, 2007 (Eurobest Silver Campaign) for Non-Alcoholic Drinks
Awards: Eurobest, 2007 (Eurobest Silver Campaign) for Non-Alcoholic Drinks
Awards: Golden Award of Montreux, 2008 (Gold) for Campaign
Creative Director Veiko Hille, Sebastian Hardieck, Toygar Bazarkaya
Art Director Michael Plückhahn
Copywriter Christopher Neumann
Account Executive Heike Flottmann, Anika Lauhöfer
Art Buyer Birgit Paulat
Mio GPS, "The Fly. There's always a way out"
Mio GPS, "The Fly. There's always a way out"
Title "The Fly"
Agency Duval Guillaume
City Bruxelles
Production Company: Lovo Films
Advertiser Mio
Brand Name Mio GPS
Date of First Publication 9/5/2007
Market Belgium
Country of Production Belgium
Language English
Tagline There's always a way out
Awards Epica, 2007 (Silver)
Creative Director Katrien Bottez, Peter Ampe
Art Director Fred Van Hoof, Wilfrid Morin
Copywriter Virginie Lepère, Virginie Lepère
Director Serdar
Production Company Producer Bert Brulez
Account Director Matthias Dubois, Isabel Peeters
Agency Producer Dieter Lebbe
Music Company / Composer Masda
Symphony In Red, Konzerthaus Dortmund
Symphony In Red, Konzerthaus Dortmund
Description / Synopsis
A white room, swirls of blood fill the frame, forming the names of the artists, pulsate with the rythm of the music and builds abstract forms.
Title "Symphony In Red"
Agency Jung von Matt/Elbe GmbH
City Hamburg
Advertiser Konzerthaus Dortmund
Brand Name Dortmund Philharmonic Concert Hall
Date of First Publication 4/18/2007
Market Germany
Country of Production Germany
Language English
Type Television & Cinema
Length 120 seconds
Awards: Eurobest, 2007 (Eurobest Gold) for Entertainment & Leisure
International ANDY Awards, 2008 (Silver) for Animation
Awards: International ANDY Awards, 2008 (Gold) for Graphic Design
Awards: Art Directors Annual Awards, 2008 (Gold Cube) for Animation
Awards: CLIO Awards, 2008 (Silver) for Animation
Awards: CLIO Awards, 2008 (Bronze) for Music - Original
Awards: CLIO Awards, 2008 (Bronze) for Visual Effect
Awards: CLIO Awards, 2008 (Bronze) for Entertainment
Creative Director Sascha Hanke, Timm Hanebeck, Wolf Heumann
Art Director Sascha Hanke, Timm Hanebeck
Copywriter Michael Okun, Moritz Grub
Director Niko Tziopanos
Producer Andreas Coutsoumbelis, Martin Woelke
Agency Producer Alexander Schillinsky
Music Composer Fazil Say
Marketing Director Milena Ivkovic
Theatre Manager Benedikt Stampa
2008年6月7日 星期六
JC Penney "Lingerie Mirrors"
JC Penney "Lingerie Mirrors"
Title "Mirrors"
Agency Saatchi & Saatchi
City New York
Advertiser JC Penney
Product Name Ambrielle
Market United States
Country of Production United States
Language English
Type Television
Length 30 seconds
Tagline Every Day Matters
Old Navy "Summerland"
Old Navy "Summerland"
Title "Summerland"
Advertiser Old Navy
Brand Name Old Navy
Market United States
Country of Production United States
Language English
Type Television
Length 30 seconds
Men's Wearhouse "Prom, "You're gonna like the way you look, I guarantee it."
Men's Wearhouse "Prom, "You're gonna like the way you look, I guarantee it."
Title "Prom"
Advertiser Men's Wearhouse
Brand Name Men's Wearhouse
Market United States
Country of Production United States
Language English
Type Television
Length 15 seconds
Tagline You're gonna like the way you look, I guarantee it.
Smirnoff Red "Sea, "Extraordinary Purification, Clearly Smirnoff"
Smirnoff Red "Sea, "Extraordinary Purification, Clearly Smirnoff"
Title "Sea"
Agency JWT
City London
Production Company: Rattling Stick
Advertiser Diageo
Brand Name Smirnoff Red
Business Sector Spirits, Fortified Wines
Date of First Publication 8/17/2007
Market United Kingdom
Country of Production United Kingdom
Language English
Type Television & Cinema
Length 60 seconds
Tagline: Extraordinary Purification, Clearly Smirnoff
Awards: Eurobest, 2007 (Eurobest Gold) for Alcoholic Drinks
Awards: British Television Advertising Awards (BTAA), 2008 (Diploma) for Alcoholic Drinks
Awards: British Television Advertising Awards (BTAA), 2008 (Bronze) for Best 30-60 Second TV Commercial
Awards: British Television Advertising Awards (BTAA), 2008 (Diploma) for Cinema Commercials also shown on TV
Awards: British Television Advertising Awards (BTAA), 2008 (Diploma) for European
Awards: Advertising Creative Circle Awards, 2008 (Bronze) for Best Idea in 60 Seconds or Over
Awards: International ANDY Awards, 2008 (Bronze) for Special Effects
Awards: CLIO Awards, 2008 (Silver) for Visual Effects
Executive Creative Director Nick Bell
Creative Director Jonathan Budds, Anita Davis
Art Director Rob Spicer
Copywriter Adam Griffin
Director Daniel Kleinman
Agency Producer Sarah Patterson
Editor Steve Gandolphi
Editing Company Cut + Run
Music Peter Raeburn
Sound Design Company Soundtree
2008年6月6日 星期五
Renault, "Neverending Road"
Renault, "Neverending Road"
Title "Neverending Road"
Agency Publicis Lado-C
City Madrid
Advertiser Renault
Brand Name Renault
Product Name Mégane GT
Market Spain
Country of Production Spain
Type Television & Cinema
Length 45 seconds
Awards: FIAP - Ibero American Advertising Festival, 2008 (Gold) for Automotive/Other Vehicles/Accessories/Spare Parts/Fuels
Durex "Quimica 2"
Agency McCann-Erickson S.A.
City Barcelona
Advertiser SSL Healthcare
Brand Name Durex
Country of Production Spain
Type Print
Awards: FIAP - Ibero American Advertising Festival, 2008 (Gold) for Beauty/Personal Hygiene/Cosmetics/Perfumes/ Health & Pharmaceutical Products
Coca-Cola "Sprite, Parade Fashion Show"
Coca-Cola "Sprite, Parade Fashion Show"
Title "Parade/Fashion Show"
Agency Ogilvy & Mather Argentina
City Buenos Aires
Advertiser Coca-Cola Company
Brand Name Sprite
Market Argentina
Country of Production Argentina
Language English
Type Television & Cinema
Length 30 seconds
Awards: CLIO Awards, 2008 (Bronze) for Beverages/Non-Alcoholic
Awards: FIAP - Ibero American Advertising Festival, 2008 (Gold) for Beverages (Alcoholic & Non-Alcoholic)
Playing A Foreign Affair "Loveme.com, Resolution"
Playing A Foreign Affair "Loveme.com, Resolution"
Advertising Agency: LOWE Adventa, Moscow, Russia
Creative Director: Andreas Mielenhausen
Head of TV: Yuri Medvedev
Producer: Leonid Rakhmanin
Editor: Dmitry Barvet
Music: Roman Karev
Published: March, 2008
Original Fiim: Dove “Evolution”
Dove "Evolution, No wonder our perception of beauty is distorted."
Title: "Evolution"
Agency: Ogilvy & Mather
City: Toronto
Advertiser: Unilever
Brand Name: Dove
Awards: The One Show, 2007 (Gold)
Awards: CLIO Awards, 2007 (Silver) for Toiletries/Pharmaceuticals
Awards: D&AD Awards, 2007 (Yellow Pencil) for Digital Direction
Awards: Cannes Lions - International Advertising Festival, 2007 (Grand Prix)
Awards: The NY Festivals International Advertising Awards, 2007 (Gold )
Awards: London International Awards - LIA, 2007 (Gold)
Awards: London International Awards - LIA, 2007 (Gold) for Corporate
Creative Director: Janet Kestin, Nancy Vonk
Art Director: Tim Piper, Mike Kirkland
Copywriter: Tim Piper, Michael Kirkland
Director: Yael Staav, Tim Piper
Director of Photography: Tico Poulakakis
Producer: Jen Walker, Brenda Surminski
Executive Producer: James Davis, Josefina Nadurata
Editor: Paul Gowan
Editing :Company Rogue
Sound Designer: David Hayman
Music Composer: Andrew Harris, David Hayman
Metro de Madrid, "The Other Madrid"
Metro de Madrid, "The Other Madrid"
Title "The Other Madrid"
Agency McCann Group Spain
City Madrid
Advertiser Metro de Madrid
Country of Production Spain
Type Television & Cinema
Length 115 seconds
Awards: FIAP - Ibero American Advertising Festival, 2008 (Gold) for Transports/Travel/Tourism
Renfe "MACHINE"
Renfe "MACHINE"
Title "MACHINE "
Agency McCann-Erickson S.A.
City Madrid
Advertiser RENFE
Brand Name Renfe
Product Name High Speed Train
Market Spain
Country of Production Spain
Type Television & Cinema
Length 70 seconds
Awards FIAP - Ibero American Advertising Festival, 2006 (Bronze) for Television
2008年6月5日 星期四
LG "Because"
LG "Because"
Title "Because"
Original Title "Porqués"
Agency Euro RSCG Madrid
City Madrid
Advertiser LG Electronics
Brand Name LG
Date of First Publication 1/2008
Market Spain
Country of Production Spain
Language English
Type Television
Creative Director Germán Silva, Eva Conesa
Art Director Paulo Cuellar
Copywriter Andrés Travi, Gustavo León
Director Jose Luis Ferragut
Producer Raquel Pérez-Tato
Account Manager Susana Puras
Advertising Manager Jang Hyok, Jorge Blázquez, Esther Noguero
2008年6月4日 星期三
Unilever Sedal "Placard"
Unilever Sedal “Placard”
Title "Placard"
Agency JWT Argentina SA
City Buenos Aires
Advertiser Unilever
Brand Name Sedal
Market Argentina
Country of Production Argentina
Type Television & Cinema
Length 100 seconds
Awards: CLIO Awards, 2008 (Silver) for Cosmetics/Beauty
2008年6月3日 星期二
Child in the net, "Peepshow"
Child in the net, "Peepshow"
Description / Synopsis
Child in the net' campaign (part of european safer internet academy program)
Context
The campaign aims at making Polish parents more conscioous of what content their children can find, while using the internet without any parental advisory. This could help adults determine what is and what is not appropriate for their children.
Title: Child in the net, “Peepshow"
Agency McCann Erickson Polska Sp. z o.o.
City Warszawa
Advertiser Nobody's Children Foundation / NASK
Brand Name Child in the net
Market Poland
Country of Production Poland
Language English
Art Director Blanka Lipinska
Copywriter Magda Komorek, Robert Olszewski
Director Frank Vroegop
Agency Producer Mira Klajnberg, Pawel Mrowka