Greater Montreal Real Estate Board "LAUGH"
身為不動產經紀人的您，要如何作才能讓買賣雙方都如此開懷大笑呢？
Description:
Show people that dealing with a realtor —as opposed to doing it all oneself— brings great results, in an uncomplicated manner.
Context
In French Canada, people have a tendency to handle their residential real estate transactions on their own. the role of the greater Montreal Real Estate Board is to promote the profession of a realtor and incite people to use one.
Philosophy/Solution
Focus on the end result of a realtor-assisted transaction: the sheer happiness and relief of a transaction that went really well: laughter!
The only words spoken are towards the end:BEFORE BUYING OR SELLING A PROPERTY, CONTACT A REALTOR. YOU'LL BE SO HAPPY YOU DID!
Title: "LAUGH"
Agency: LXB Communication Marketing
City: Montréal
Production: Company: 6ix Degres
Advertiser: Greater Montréal Real Estate Board
Market: Canada
Country of Production: Canada
Language: French
Creative Director: Pier Lalonde
Art Director: Martin Dessureaux
Copywriter: Pier Lalonde
Director: Dominic James
Production Company Producer: Anne-Marie Léveillée
Director of Photography: Yves Bélanger
Sound Production: Audio Z
Show people that dealing with a realtor —as opposed to doing it all oneself— brings great results, in an uncomplicated manner.
Context
In French Canada, people have a tendency to handle their residential real estate transactions on their own. the role of the greater Montreal Real Estate Board is to promote the profession of a realtor and incite people to use one.
Philosophy/Solution
Focus on the end result of a realtor-assisted transaction: the sheer happiness and relief of a transaction that went really well: laughter!
The only words spoken are towards the end:BEFORE BUYING OR SELLING A PROPERTY, CONTACT A REALTOR. YOU'LL BE SO HAPPY YOU DID!
Title: "LAUGH"
Agency: LXB Communication Marketing
City: Montréal
Production: Company: 6ix Degres
Advertiser: Greater Montréal Real Estate Board
Market: Canada
Country of Production: Canada
Language: French
Creative Director: Pier Lalonde
Art Director: Martin Dessureaux
Copywriter: Pier Lalonde
Director: Dominic James
Production Company Producer: Anne-Marie Léveillée
Director of Photography: Yves Bélanger
Sound Production: Audio Z
沒有留言:
張貼留言