2008年1月23日 星期三

Renault "Crash Test" 雷諾汽車廣告-在歐洲回響很大..

Renault_Crash Test 01

Description / Synopsis
In a reconstruction of the Euro NCAP different kinds of food are put to the test. All bar one are smashed to pieces. The message: The safest cars are French.
Title: "Crash Test"
Agency: Nordpol Hamburg
City: Hamburg
Production Company: element e
Advertiser: Renault
Date of First Publication: 9/23/2005
Country of Production: Germany
Language: English
Awards: International ANDY Awards, 2006 (Silver) for Automotive
Awards: Art Directors Club Für Deutschland Wettbewerb, 2006 (Gold)
Awards: Golden Award of Montreux, 2006 (Gold Medal) for Automotive
Awards: The One Show, 2006 (Gold) for Design
Awards: Spotlight, 2006 (Gold)
Awards: Cannes Lions - International Advertising Festival, 2006 (Bronze Lion)
Awards: The Cresta Awards, 2006 (Winner) for Television
Awards: Eurobest, 2006 (Eurobest Bronze) for Cars & Automotive Services
Creative Director: Lars Ruhmann
Art Director: Gunther Schreiber, Philipp Dörner, Christoph Bielefeldt, Bertrand Kirschenhofer
Copywriter: Ingmar Bartels
Director: Silvio Helbig
Producer: Jürgen Joppen

Renault_Crash Test 02

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